Chest Out. Hearts Open. Twelve Minutes.
Yesterday’s TeamsOfMen session with our guys didn’t require a guest speaker, a slide deck, or a 90-minute workshop.
It started with coaches wearing the same T-shirt.
We asked a simple question:
“Raise your hand if you’ve heard ‘Say it with your chest’ or seen someone puff up.”
Every hand went up.
When we unpacked it, the pattern was clear. That phrase almost always lives in moments of conflict—drama, tension, proving you’re “about that life.” Volume goes up. Bodies get bigger. Armor comes on.
Then we flipped it.
Chest Out. Hearts Open.
What if expanding your chest wasn’t about intimidation or protection—but about making room?
Room for honesty.
Room for emotion.
Room for connection.
Room for a pause button before things escalate.
We didn’t ask for oversharing. We didn’t force vulnerability.
We just created twelve intentional minutes for small-group conversation and let the meaning do the work.
That’s the point I want other coaches to hear:
You can drive real change without overhauling your program.
A meaningful T-shirt.
A shared language.
A short, protected space on the calendar.
When coaches model it—literally wear it—and then invite players to talk about it, you start loosening the old script that says masculinity only shows up loud, hard, and closed off.
Same gym. Same practice plan.
Different posture.
Chest out.
Hearts open.
Debunk This With Your Players — Please
This post from former SF Giants player Aubrey Huff went viral last month, and as part of my job, I wanted to flag it as something coaches should actively debunk with their players. (Worth noting: if you click his account now, it no longer exists — draw your own conclusions. I’ve included a screenshot in the blog so we can focus on the content.)
Here’s how I’d use it with a team:
Put the bullet points of his so-called “seduction plan” on the screen. Then ask your guys:
“Have you seen dudes in your circle try this?”
If you coach high school players, ask if they’ve seen versions of this in the cafeteria, at Jamba Juice, or in the hallway between classes.
If they laugh and say, “Hell no,” ask them which parts are ridiculous — and why.
If they say, “Yeah, that should work,” ask them again: why?
Because when you actually read the plan, what you see isn’t confidence — it’s intimidation.
Forcing yourself into someone’s space.
Locking eyes until they have to disengage.
Putting a woman in an uncomfortable position where interaction is required just to exit the moment.
And remember, Huff claims “it works 9 times out of 10.”
Ask your guys what they think “works” means.
It’s almost certainly not mutual connection.
It’s almost certainly some version of “I got something from her.”
That’s the Man Box at work — turning women into outcomes, interactions into transactions, and discomfort into a strategy. And when young men internalize that script, they stop asking, “Is this welcome?” and start asking, “How do I force the result?”
That’s exactly the mindset we’re trying to interrupt.
Confidence isn’t coercion.
Presence isn’t pressure.
And if your “plan” only succeeds when someone feels cornered, it didn’t work — it harmed.
COACH PROMPTS
What behaviors are your players confusing with “confidence”?
How often do young men see intimidation modeled as attraction in media and online spaces?
How can you help players define success in relationships without entitlement?
PLAYER PROMPTS
How would you feel if someone used this approach on someone you care about?
What’s the difference between confidence and making someone uncomfortable?
What does real interest look like when both people actually have a choice?
When Scripts Fail, Men Get Dangerous
I saw this 35-second clip from a stand-up comedian on Instagram and immediately thought: our guys need this.
He says it plainly, humorously, and dead on: Women don’t owe you anything.
Not because you bought flowers.
Not because you fixed a computer.
Not because you paid for dinner.
Not because you were “nice.”
He repeats: “Women aren’t vending machines you put kindness into until sex falls out. They’re not coffee cards where ten stamps earns you access to their body.”
This matters — especially for athletes.
Because too many young men are still living inside scripts that say: effort equals entitlement. And in sports spaces, that script gets reinforced in subtle ways: wins, status, attention, stats, visibility — all quietly sold as proof you’ve “earned something.”
So when the script doesn’t play out? When the interest doesn’t turn sexual? When someone says no?
Men don’t pause and reflect.
They flip.
They rage.
At best, they say awful things.
At worst, they do awful things.
That’s why this clip isn’t just funny — it’s preventative.
Here’s how I’d use it with a team:
Play it. Sit in silence.
Play it again. Sit again.
Play it a third time.
Then ask for reactions.
Not lectures. Not debates. Just honesty.
Because if your players can’t internalize that no one owes them access — ever, then we’re failing them long before they leave our locker rooms.
COACH PROMPTS
Where do athletes quietly learn the idea that success or effort equals entitlement?
Have you ever explicitly said to your team that kindness does not obligate intimacy?
How can silence after a clip be more powerful than explanation?
PLAYER PROMPTS
Where did you first learn the idea that doing “enough” earns you sex?
How do you usually react internally when a script you expected doesn’t happen?
What would change if you removed entitlement from your expectations completely?
Accountability or Excuses? What This Schefter Clip Teaches Us
Today’s blog sits at the crossroads of two things happening at once:
• The firing of Sherrone Moore as Michigan’s head football coach after an extramarital affair with a staff member
• The ESPN clip of Adam Schefter trying to frame the fallout in a way that softens Moore’s responsibility
Let’s start with Moore.
This is one of the oldest man-box scripts in existence: success, fame, and high-status roles come packaged with access — including access to women’s bodies. Nobody says the quiet part out loud, but boys absorb it early, and men in power often act on it later. Even in consensual situations like this one appears to be, it still fits the pattern: a partner who supported you through your lowest, through the climb, through the dream becoming real… and then, once you hit the peak, you betray them with someone newer, younger, and far less likely (or able) to look you in the eye and say NO.
That alone is worth its own team discussion:
“If I ever reach the level I dream of… how will I keep my integrity intact?”
But here’s the part that needs urgent attention inside programs:
Schefter’s framing is straight out of the DARVO playbook.
If you’re not familiar, DARVO =
Deny. Attack. Reverse Victim and Offender.
It’s one of the most common strategies men use when accused of harm — especially in sexual misconduct cases — and here you can watch Schefter attempt a media version of it. He downplays Moore’s agency, paints him as someone targeted by mysterious forces, and subtly positions him as the real victim.
This, by the way, from a Michigan alum and fan who absolutely should have recused himself from commentary.
What Schefter is doing is not objective reporting. It’s narrative laundering — remaking a man’s harmful choice into a sympathy case, and shifting attention away from the actual breach of trust, power, and professionalism.
Your players need to see this clearly.
Because DARVO doesn’t only show up on ESPN.
It shows up in locker rooms.
In group chats.
In breakups.
In disciplinary meetings.
In Title IX cases.
In how boys talk about girls behind closed doors.
In how men excuse each other’s behavior.
Teach them the pattern now so they can recognize it later — in others, and in themselves.
Accountability isn’t cruelty.
Accountability is care.
And when we avoid it, young men pay the price.
COACH PROMPTS
How often do your players see powerful men avoid responsibility through narrative spin?
Have you ever explicitly taught your team about DARVO and how to spot it?
What expectations do you set for integrity when your players imagine their future success?
PLAYER PROMPTS
When you make a harmful choice, what’s your first instinct — own it, or explain it away?
How would you want someone to talk about you if you harmed someone else?
What safeguards do you need to put in place now so success never becomes a license to betray anyone?
Physicality Isn’t the Problem — Our Language Is
I’ve said this in a huddle. I’ve said this in a staff meeting. I’ve said this watching a game at home.
And that’s why the line we walk at TeamsOfMen when we challenge it is tough — because the core truth remains:
You cannot be timid in basketball, football, or life.
You cannot play scared.
You cannot shy away from contact or hesitation.
Those are real components of sport. They’re measurable. They matter.
But here’s the issue: we use “soft” as the catchall for all of it.
“Soft” becomes the bucket where we dump every mistake, every missed box-out, every blown tackle, every moment of indecision… and it becomes something much darker when you peel it back. It often masks coded homophobia. It often functions as an attack on identity rather than a correction of behavior. And most importantly, “soft” is what we reach for when we don’t have the vocabulary — or the clarity — to coach what’s actually happening.
Telling your guys you need more physicality isn’t wrong. Telling them you need urgency isn’t wrong. Telling them you need force, precision, or aggression in the right context isn’t wrong.
What’s wrong is hiding all of that inside a lazy trope.
Say the real thing:
“We’re not boxing out.”
“We’re not finishing tackles through the hips.”
“We’re avoiding contact in the lane.”
“We’re hesitating on the catch.”
“We’re not cutting with purpose.”
These are coachable.
“Soft” is not.
If we want players to own corrections, we have to give them something real to own.
If we want to build men, not just athletes, we have to stop assigning character flaws to tactical mistakes.
Words matter.
And “soft” isn’t coaching — it’s venting.
COACH PROMPTS
What specific behaviors are you actually frustrated by when you default to calling players “soft”?
How would your corrections change if you forced yourself to describe the behavior instead of the character?
What message are you unintentionally sending about masculinity when you weaponize that word?
PLAYER PROMPTS
When you hear “soft,” do you actually know what needs to change?
What physical cues make you play hesitant — and how can you attack those directly?
How would you want a coach to communicate a lack of physicality to you?
If Hype Turns Into Hate, We Wrote the Script Wrong.
Today’s blog is about the Duke Men’s Basketball post — the official team account — showing their players walking off the floor at Michigan State after a 66–60 road win, surrounded by a crowd unloading verbal assaults. And, to be fair, Duke players giving some energy back.
This is a script we see at every level.
HS gyms. College arenas. Rivalry games. Packed student sections. Coaches hype up their guys. Fans hype themselves up. Players convince themselves it’s go-time in every possible sense.
And in all that energy, the Man Box scripts slip in as “requirements”:
“We’re warriors.”
“This is battle.”
“No room for pause or reflection.”
“If they come at me, I have to come back harder.”
These stories feel natural because they’ve been handed to men for generations. They work up front — adrenaline, bravado, identity. But they also strip away the exact humanity we claim to be building in young men. They turn a road win into a referendum on manhood. They turn fans into antagonists. They make the gym feel like a proving ground instead of a place to play a game.
Why do we think supporting a team requires us to show up as our worst selves?
Why do we equate “backing our guys” with losing emotional control?
Why do we treat vitriol as if it’s part of the ticket price?
I firmly believe competitive fire and human decency can coexist. Intensity doesn’t require cruelty. Hype doesn’t require hate.
And winning never requires dehumanizing anyone — not opponents, not fans, not ourselves.
We can compete without cosplaying gladiators.
We can support our teams without abandoning who we are.
If anything, that’s the culture worth celebrating.
COACH PROMPTS
What pregame language are you using that unintentionally frames competition as combat?
How do you model intensity without crossing into dehumanization — especially on the road?
Does your team know the difference between confidence and hostility?
PLAYER PROMPTS
Who do you become when the crowd turns hostile — and is that who you want to be?
How often do you mistake someone “coming at you” for a requirement to match their energy?
What would competing look like if you stayed locked in and stayed human?
Attraction Isn’t Obligation — No Matter What the Man Box Says
This clip has been circulating — a fan sitting absurdly close to the Warriors bench catches GP2 telling a story about inviting someone to a game, and Kuminga immediately responds with:
“Oh you GOTTA hit.”
Setting aside the wild issue of fans being close enough to record intimate conversations (that’s a whole other blog about consent and boundaries), it’s that phrase — you gotta hit — that grabbed me.
Because that line isn’t just a joke. It’s an instruction. It’s a mandate.
It’s the exact Man Box wiring boys absorb long before they ever date anyone:
If there’s mutual interest…If she says yes to hanging out…If you put in effort…
Then sex is the expected ending.
“You gotta” is the voice that tells young men they fail if sex doesn’t happen.
“You gotta” is the voice that turns attraction into entitlement.
“You gotta” is what teaches boys that women owe them access to their body if the vibes are right.
And this is coming from pros — so imagine the pressure on a 15-, 17-, 19-year-old trying to figure out what it means to be a man in front of their teammates.
Show this clip to your players.
Ask them honestly:
Would you say the same thing? Would you co-sign it? Would you tell that story the same way? And if so… what does that reveal about the expectations you’re carrying?
If the answer is yes, we’ve got WORK to do.
There is no version of masculinity worth building that confuses interest with obligation.
Nothing is required sexually — ever.
Consent is not a story arc. It’s not a reward. It’s not a scoreboard.
It’s a choice that belongs to both people, every time.
COACH PROMPTS
Where are your players learning the idea that sex is an achievement to “secure,” not a choice to honor?
How often do you challenge the casual phrases that reinforce sexual entitlement?
What would it look like to build a team vocabulary that respects boundaries instead of mocking them?
PLAYER PROMPTS
What does “you gotta hit” imply about what you think women owe you?
Who are you trying to impress when you talk like this — and why?
How would your decisions change if you removed pressure, expectation, and performance from intimacy?
The Man Box Loves “Gladiators.” Our Teams Don’t Need It.
Dan Hurley gave another classic postgame soundbite last night. Asked about the Kansas crowd unloading chants at him, he said: “The chants? Yeah, I wasn't expecting that… If that’s how people want to carry themselves in a game. It’s sports. We’re all fucking gladiators, right?”
And I picked this for today’s blog for a few reasons. First — Dan Hurley is always entertaining. Second — every HS coach in Oregon is gearing up for opening night, which means student sections, emotions, and distractions are about to be back in play. Third — because Hurley’s comment (whether tongue-in-cheek or not) exposes something I think is deeply embedded in our coaching culture.
We’re competitive people. We’re excited to be “back in the arena” — bands playing, gyms shaking, scoreboards lighting up. Our blood will get going. It’s supposed to.
But we are literally playing a sport. We are not gladiators. Our physical lives are not on the line. Convincing ourselves otherwise is not just silly — it’s unhealthy.
This is exactly how Man Box framing creeps into our worldview.
We start with: sport = physical.
Then: physical = combat.
Then: combat = war.
Then: war = manly.
And suddenly a Tuesday night game in [Insert Random Town, USA] becomes “this is war” theater — and we act shocked when someone crosses a line in the second quarter.
We are not in Rome. We’re in a high school gym. Settle down.
Our players don’t need us to model “gladiator energy.” They need us to model composure, clarity, and competitive fire without the delusion that we’re stepping into battle.
Healthy men can compete without becoming caricatures of toughness.
COACH PROMPTS
What language do you use on game night that unintentionally shifts players into “war mode” instead of “compete mode”?
How do you bring intensity without borrowing toxic metaphors that distort what sport actually is?
When the crowd heats up, what version of yourself do your players see?
PLAYER PROMPTS
Do you play better when you feel like you’re in a war… or when you’re locked in and composed?
What message are you sending when your emotions spill over the line?
How can you bring fire without losing your identity?
If You Want Better Men, Give Them Better Words
I picked this post today because it’s either #1 or #2 on my list of things I feel most urgent about delivering to male athletes. I know they’re going to be in circles with one another — locker rooms, huddles, hallways, group chats — and in those circles someone is going to say something hurtful disguised as “just joking.” And in that 2–5 second window, the real work of TeamsOfMen is needed.
That’s the moment a teammate has to choose: Do I laugh nervously? Do I let it slide? Or do I say something that actually reflects who I want to be?
This is the pain point young men name for me more than any other:
-“What am I supposed to say, Coach?”
-“I still want him to be my boy… but I don’t agree with what he said.”
THIS list — from @notyouraverageschoolcounselor — is exactly the kind of tool we need to put in their pockets. Not because every phrase will feel natural. Not because they’ll all work in every scenario. But because they give young men options. They help them find language to match the character they’re trying to build.
Which ones feel most natural for your guys? Which ones don’t? What variations can they create that sound like them? That’s the work.
And honestly, this should be up on a wall in every team room in America. I’m kicking myself — we just rebranded our hallway and I love what we used, but I should’ve posted something like this somewhere too.
If we want young men to stand for something, we have to give them the words that help them stand.
COACH PROMPTS
When your players hear something harmful, do they have actual language ready — or only silence?
What phrases from this list fit your team culture, and how will you practice them?
How might posting this visual in your team room shift your locker-room norms?
PLAYER PROMPTS
Which comeback on this list feels most natural for you to say in the moment?
What stops you from speaking up when a teammate crosses a line?
How would your friendships change if honesty and care were normal — not exceptions?
The Lesson Isn’t the Fake Story — It’s How Fast We Believe It
I got duped.
I saw the original post above about NYG DE Abdul Carter and, like the two million people before me, took it as fact. I even sent it to the Giants fans in our locker room with a “Look at this ish” reaction. A couple hours later, it came out the post was from a parody account. Not true. Not even close.
And I felt like a fool.
Not because the original claim sounded impossible — I know enough about the spread of porn use among men (especially young men) to know nothing surprises me anymore — but because I ran with something I should’ve double checked.
That’s the real lesson here: social media is designed to fool us.
AI deepfakes.
Engagement algorithms that reward outrage.
Content farms pumping out believable garbage.
Rabbit holes that look like research but are just traps.
I’m 46. I’ve got a master’s degree. I use social media every single day.
And I STILL fell for it.
So imagine the opportunity the internet has to deceive our players — who scroll faster, trust quicker, and are targeted more aggressively than any generation before them.
If we’re not teaching them to slow down, question, verify, and think…someone else is teaching them not to.
COACH PROMPTS
When’s the last time you taught your players how to verify information, not just react to it?
How can you build digital literacy into your program the same way you build film study?
What systems or habits in your team encourage players to pause before they share?
PLAYER PROMPTS
What’s one post you believed this week that you never double checked?
Who benefits when you react instantly instead of thinking critically?
How much stronger would your decisions be if you slowed down before you clicked?
“Alpha Energy” Isn’t Leadership — It’s Lazy Coaching
My good friend Greg Plater sent me a post today with his classic “Thoughts on this -ish” prompt — and my response was instant: big nah from me. The same tired “alpha” language, the “be an a-hole” bravado, the idea that being “nice” disqualifies you from competing. It’s the same Man Box nonsense dressed up as hoop wisdom.
Sure — you can’t be timid. You can’t be indecisive. Playing with force matters. But running around like a jerk? That guarantees nothing.
Isaiah Stewart and Ron Holland try to fight somebody every other game — and the Pistons got bounced early. Shai Gilgeous-Alexander doesn’t start anything with anybody — and he’s a champion. It’s not complicated.
“Play with rage and fury” sounds cool on a hype edit. But in real basketball? It’s the fastest route to two charges, three missed kickouts, and a dumb foul 90 feet from the rim.
And here’s the bigger problem: this mindset isn’t rare. Too many coaches, parents, trainers, and players have convinced themselves that “go hard” means “turn off your humanity.” As if shutting your feelings off magically produces better decisions, better reads, or better leadership.
It’s the opposite.
-You can’t reach clarity if you don’t know what’s happening inside you.
-You can’t find intent if you’re drowning in unmanaged emotions.
-You can’t compete at your highest level if your only gear is “anger.”
You don’t suppress emotions. You channel them. You process them. You become fluent in them and what they are signaling about yourself.
And the cherry on top? The guy also said “trainers don’t care if you eat.” Science, performance research, and basic biology all say the exact opposite. Fuel matters. Energy matters. Recovery matters. That line alone should disqualify the whole message.
We can do better than rage-bait masculinity disguised as player development.
COACH PROMPTS
Are you teaching players to feel their emotions or to fear them?
Where in your program is “toughness” actually harming decision-making?
What would your team look like if emotional fluency was trained as intentionally as physical skill?
PLAYER PROMPTS
Do you play better when you’re angry — or when your mind is clear?
Which emotions do you avoid that you actually need to understand?
What would happen to your game if you learned to channel your feelings instead of stuffing them?
The Hardest Part of Break Might Not Be Leaving…the Hardest Part Might Be Going Home
Thanksgiving is nuanced. I’ve got decades of warm memories tied to the day — growing up in Montana, and then as an adult spending almost every Turkey Day since 1997 away from home. Food, Cowboys football, and a game-night atmosphere around a table laughing. All of that is real for me.
But as time has passed and the truth around the origins of the holiday has become clearer, the reverence has shifted for me. I’m not telling anyone how to feel — just being honest about how I do.
There were years in college coaching when I wasn’t home at all. Thanksgiving happened in restaurants, in host-family living rooms, at tables filled with people I barely knew but was grateful to sit with. Different rituals. Different food. Cowboys always on.
I’m writing this today because coaches default to one script this week:
“Be thankful for your family. Be thankful for the food. Share what you’re grateful for.”
That’s not wrong. But in 2025, we can do better.
Some players don’t love going home. Some families don’t celebrate the traditional version — no turkey, no pilgrims, no curated Hallmark vibe. Some players don’t have traditions of their own at all.
Some dread the tension waiting for them.
So when your guys come back from break, don’t limit the conversation to highlight reels.
Ask: “What was hardest about being home?”
Bonding isn’t built from forced happy stories.
It’s built from the courage to share struggle — and the willingness to hear it.
COACH PROMPTS
Do you create space for players whose holiday reality doesn’t match the “thankful and blessed” script?
What questions could you ask next week that invite honesty instead of performance?
How might your team culture shift if vulnerability was a norm — not a surprise?
PLAYER PROMPTS
What part of break was actually the hardest — and why?
If you could rewrite one Thanksgiving expectation, what would it be?
Who on your team do you trust enough to tell the truth about home?
Reflection Only Works If We Use It Everywhere
Sometimes you watch your guys on the field or the court and they do something that is so close to the version of them you know they can become. You point it out to your staff, you tell yourself, “There it is. He’s right on the edge of getting it.” That’s the feeling I had reading this post.
I love what Coach Lanning is doing — having his players write down what they did well and what they need to improve before any coach gives feedback. That’s real self-awareness work. That’s reflection as a tool, not a buzzword. It even made me think of our own TeamsOfMen mantra shirts — Self Reflection + Self Interrogation=Self Awareness— because that’s exactly what this is.
But here’s the part I can’t shake: How many coaches will repost this and completely ignore the next logical step?
If reflection and self-awareness help solve problems and unlock growth on the field, why wouldn’t the same be true for everything else in a young man’s life?
Why aren’t we carving out space for reflections in the team room about their humanity — not just their performance? Why aren’t we asking them to journal about their day as a man, not just as a player? Especially at the Power 4 level, where coaches already control 12–14 hours of these guys’ daily schedule. We can’t find ten minutes a week for them to check in with themselves?
If we really believe reflection drives ownership, then it has to expand beyond football.
Otherwise we’re just teaching them to solve problems on the field and stay lost everywhere else.
COACH PROMPTS
If you value reflection, where in your program do you provide structured time for it outside of performance feedback?
What’s stopping you from asking your players to reflect on their humanity as intentionally as they reflect on their game?
How might a weekly self-awareness routine change the emotional climate of your team room?
PLAYER PROMPTS
When’s the last time you thought about your day as a man, not just your performance as an athlete?
What did you learn about yourself this week that no box score could ever show?
How much better could you get — on and off the field — if reflection became part of your routine?
Feeling After a Loss Isn’t Weakness — It’s Humanity
This post is exactly why coaching can feel impossible — and why so many coaches end up passing down the same emotional pain we get hit with from the outside world.
Kansas State’s Chris Klieman tears up after a 51–47 roller coaster of a game — momentum swings, big plays, heavy pressure, questionable calls, the whole thing — and somehow the reaction from fans is… “weak-minded.” As if money makes a person immune to emotional overload. As if a man’s only acceptable response to heartbreak is stoicism.
This is socialization in real time. The world literally telling a man: don’t feel, don’t express, don’t show anything real unless it’s victory.
And here’s the connection that matters for coaches: when we’re trained to numb ourselves, we end up training our players to numb themselves too.
Which is why moments like this are perfect teaching clips. Because in our program — from head coach to manager, starter to scout — we feel all the feels. We don’t shame it. We don’t hide it. We make space for fluency, growth, and connection, scoreboard be damned.
That’s the work. That’s the antidote to this nonsense.
COACH PROMPTS
When’s the last time you modeled emotional honesty for your players — not just emotional control?
What expectations have you internalized from fans, boosters, or culture that end up hurting your team?
How would your program shift if players saw vulnerability as competence, not weakness?
PLAYER PROMPTS
Who taught you that feeling something after a loss makes you soft — and were they right?
How do emotions actually show up in your game: do you bottle them, or use them?
How would your team change if everyone felt safe being real after big moments?
Toughness Isn’t a Cotton Sweatshirt
I watched this clip today because I’m a big Ducks fan — excited for the USC matchup and genuinely impressed with a lot of what Dan Lanning has built. And I get the bit: the host doing a Lou Holtz impression, Coach Lanning playing along, everyone keeping it light.
But when we see performative manboxing, we have to call it out — even when the stakes are low.
Coach Lanning froze his ass off in the rain at Iowa a few weeks ago, and somehow that moment has now become a rallying cry for the “toughness = suffer loudly” crowd. The narrative became: Look how wet he got. That’s leadership. That’s why they won.
Except… Oregon’s players — the ones who actually blocked, tackled, caught passes, and competed in a downpour — wore Nike’s best rain-proof gear, rotated coats between drives, and stayed functional. That doesn’t make them soft. That makes them prepared.
An umbrella doesn’t make you weak. Not enjoying being drenched doesn’t make you less of a man. And being miserable on purpose doesn’t make you a better coach.
This clip is another low-hanging example of the Man Box selling the same tired message: real men suffer, real men reject comfort, real men tough it out because their mama “didn’t raise…” — you know the rest.
Coach Lanning and his staff did a great job with the football in that win. Being soaked had nothing to do with it. We’d all be better off if we stopped confusing avoidable discomfort with real toughness, and stopped pretending theatrics equal leadership.
COACH PROMPTS
Where in your program are you modeling “toughness” in ways that don’t actually help your players?
Do you ever reward suffering more than preparation — and what message does that send?
If your definition of leadership requires performative pain, who’s being left behind?
PLAYER PROMPTS
What’s the difference between real toughness and just trying to look tough?
Have you ever pushed through something just to match an image — not because it made you better?
Which teammates earn your respect through consistency, not theatrics?
Have You Outgrown Fun As A Coach?
I watched the Joe Mazzulla clip above yesterday and had to shake my head. It’s gone viral because it’s coach-bait: a big-time coach, NBA pedigree, championship résumé, saying something that looks great on a poster. But sit with it longer than a scroll — especially considering the question came from a kid — and it gets murky fast.
What is he actually saying?
That fun doesn’t exist in the adult world? That’s a recipe for mental health problems.
That sports aren’t supposed to be fun? That’s burnout waiting around the corner
Or — maybe — he meant something more nuanced about players using “I’m not having fun” as an escape hatch when the work gets hard. I could see that interpretation… but notice how much heavy lifting I had to do to get him there. Coaches forget this way too easily: we didn’t fall in love with our sport because it was serious. We fell in love because it made us smile. Because it gave us joy. Mazzulla gets paid to turn that joy into wins for a billion-dollar franchise, but the essence hasn’t changed.
It’s still a game.
And if the adults in the room can’t talk about fun without flinching, our players won’t stand a chance of keeping theirs.
COACH PROMPTS
When did you start acting like “fun” was something players earn instead of something that fuels their effort?
How often does your language treat joy like a distraction instead of a competitive advantage?
What would your practice look like if you built it the way you loved the game at 12 years old?
PLAYER PROMPTS
When’s the last time you let yourself actually enjoy the sport you’re grinding for?
What’s the difference between “this isn’t fun because it’s hard” and “this isn’t fun because it’s unhealthy”?
Who on your team brings joy to the gym — and are you one of those people?
If You Can Script “Down 3”… You Can Script This
I saw a post today about coaches using playing-card “special situations” to prep for late-game chaos. I used to do the same thing — random cards, random scenarios, one pulled each week. Great coaching. It proves what we already know: guys need reps in hard stuff if we expect them to succeed when hard stuff hits.
But here’s the miss: We’ll script “down 3, five seconds left,” but we won’t script the situations that actually put our players’ lives, futures, and relationships at risk.
What about:
“Your group chat is blowing up after a big Friday night and you know the plans could go sideways.”
“You are sitting in the car after a date and you know what your boys will say if you don’t ‘make a move’.”
“Your best friend is a ghost for a month on text, on video games and rarely at school…and you know something at home isn’t right.”
These are special situations too. Higher stakes. Zero do-overs.
The question isn’t whether we know how to teach situations — we clearly do. The question is why we won’t bring that same intentionality to the ones that matter most.
If we can carve out five minutes for a baseline inbound, we can carve out five minutes for the moments that could cost them far more than a possession.
COACH PROMPTS
What “off-court special situations” do your guys already face every week — and when’s the last time you walked them through one?
Where in your practice plan can you consistently carve out five minutes for life-prep?
What’s one scenario you could script this week that speaks directly to your team’s reality?
PLAYER PROMPTS
Which off-court moments feel hardest to navigate — and why?
When have you wished you had a “replay” or a second chance in real life? What would you do differently now?
Who on your team could you talk to when things start to get sideways?
What Are Your Guys Really Laughing At?
In every team I’ve coached — and in the teams I grew up in — laughter was the soundtrack. We treated it like a sign of connection, chemistry, even culture. But I’ve been realizing something uncomfortable: not all laughter builds a team… and a lot of it breaks boys down in ways we never see. Last week I wrote about the ways humor becomes both the shield boys hide behind and the sword they swing at each other — and why coaches can’t afford to ignore it anymore.
If you work with young men, this is one you’ll want to read.
COACH PROMPTS
Where in your program does humor go unchecked — and what’s the real message players are learning from that silence?
When’s the last time you interrupted a laugh that didn’t sit right? What stopped you the last time you didn’t?
If your players were asked what kinds of jokes a teammate can “get away with,” what would their honest answer be — and what does that tell you?
PLAYER PROMPTS
Think about the last time everyone laughed in the locker room. Was the joke about something true — or something someone was trying to hide?
Whose feelings are easiest to ignore when the laughter starts? Why is that?
What’s one joke you laughed at this week that you wouldn’t want someone using on you?
When the Odds Always Win: A Lesson for Teams
I picked this topic today — and am pushing out this Against the Rules episode by Michael Lewis (Episode 5: “The Mule”) — because the conversation around sports gambling has exploded lately. Between the NBA and MLB betting scandals and how often I hear “my parlay” in team conversations, it feels unavoidable.
I’ve had to stop more than one locker room conversation with:
“Guys, we can’t be throwing our money away like this.”
“Are you even old enough for that?”
Usually I get, “My dad/grandpa/uncle does it for me, Coach.”
So instead of just lecturing with “don’t do it,” I shared this podcast episode with our entire team — and even one of our staff members who loves to bet on games. Lewis lays out how the system actually works: even if you’re good at it, companies like FanDuel, DraftKings, and MGM Bet will throttle your account the minute you start winning too much. You literally can’t win big.
The game is rigged. Not emotionally, not morally — mathematically.
And that’s the point I want our players (and honestly, us adults) to understand. Saying “don’t gamble” without explaining why doesn’t land. But understanding that the system is designed for you to lose? That’s a real conversation worth having before or after practice — when “I hit the over” inevitably comes up.
Coach Prompts
Have you ever discussed gambling as a system designed against players rather than a moral issue?
What parallels exist between gambling odds and the illusion of control athletes crave in competition?
How might explaining why a system preys on people help your players make stronger choices in other parts of life?
Player Prompts
Why do you think gambling ads always show people winning?
What’s the difference between confidence and control — and which one does betting really offer?
If you knew the game was fixed against you, would you still play?
Showing Up Isn’t Extra Credit
I came across this video of a young person lighting up when they spotted their dad in the crowd at a school event — it’s an awesome, heart-melting moment. You can literally see the joy burst across their face in real time.
But it also got me thinking about something deeper. The caption says, “Shoutout to the dads who show up.” And while I get the sentiment, it immediately brought to mind Chris Rock’s line: “You don’t get a cookie for doing shit you’re supposed to do.”
Because honestly…aren’t we supposed to show up? Isn’t that parenting 101?
Now, full transparency — I’ve absolutely caught myself feeling proud, even self-congratulatory, for showing up at a game, practice, or school pickup. That’s not evil, but it’s revealing. Somewhere along the way, many of us men were conditioned to think being present and emotionally available was extra credit. That’s the Man Box at work.
So no, this video isn’t a call-out — it’s a call-in. It’s a reminder to normalize being awesome at fatherhood. To make showing up the baseline, not the breakthrough.
And the best place to start that work? In your team room. Helping your players — many of whom are watching and learning what “manhood” means — see that being consistent, caring, and present isn’t something to brag about. It’s just what real men do.
Coach Prompts
What do your players see modeled by you about presence and consistency?
Do you ever treat “showing up” as something special instead of standard?
How can your staff normalize presence — not praise it as rare?
Player Prompts
Who are the people who consistently show up for you — and how do you show that back?
How would your teammates describe your reliability off the court or field?
Do you only value people who show up for the big moments, or the daily ones too?